Marketing Manager DACH (m/w/d)

Job Description

Reporting directly to the Head of EMEA Marketing, you’ll be responsible for the following tasks:

1. Sales marketing & communications:

• Define & execute the appropriate lead generation campaigns and channels to address the above-mentioned topics (social media, PR, videos, business case) and analyze their impacts (ROI, KPI etc.) in order to be shared with stakeholders
• Support local sales teams and partners with presentations and pitches dedicated to DACH audience. Localize in German corporate + product presentations designed at Group level (in English).

1. Events

• Define and lay out the yearly event plan in DACH in coordination with sales ans partners : identifying major events (tradeshow, conferences, partners events…)
• Set targets (# of leads, opportunities, revenue generated) linked to the shows and review impact and ROI of shows
• Manage event organization and execution with internal team and external providers (booth contractor etc.): preparation of demo and samples for demo in collaboration with product marketing team etc.
• Ensure lead generation, improved awareness & visibility through events with the Communications and Product Marketing team, ensure that the company’s visibility, the product awareness and positioning will be properly presented and amplified through shows
• Define and manage the yearly event budget / review after each quarter the actual budget consumption vs. planned

1. Internal

• Support & lead internal communications initiatives for the DACH region, together with regional HRBPs

Qualifications

• Graduated in Marketing, you have a significant experience in marketing with good track record in marketing/communication.
• You have a strong interest and experience for new technologies and want to grow in an international group, on a human scale, leader on its market and in full growth.
• Organized, tenacious, efficient and with excellent interpersonal skills, you are a quick learner and want to take responsibility for your work. You are willing to take responsibility in a demanding and ambitious company.
• Experience with CRM as salesforces , adobe CC and linkedin/google adwords is appreciated
• Language : German & English fluent

Additional Information

VusionGroup is a place where people feel safe, happy, and respected. We offer programs and benefits to support you in whatever comes next in your life, including: 

•   Pay: Competitive pay and shareholder equity (VusionGroup to add pay, based on state requirements or if relevant)  

• Schedule: A flexible, hybrid work schedule   

• Career Growth: E-learning opportunities and workshops, and global mobility potential   

• 🎒 Goodies
• 🩳 Gym / Yoga, Pilates, Functional Fitness, Padel tennis, etc.
• 💻 Laptop (also for personal use)
• 🚏 Excellent public transport connections with financial support
• ⏲️ Flexible working hours
• 🏡 Home office
• 🩳 No dress code / casual style
• 💸 No all-in contract
• ⛹️ Team events
• 🚤 Beautiful Mur river within walking distance
• ♿️ Accessibility
• 🚲 Bicycle parking
• 🍽️ Canteen with varied meals and meal subsidy
• 🥙 Kebab nearby
• 🥝 Fresh fruit
• ☕️ Coffee, tea, Sodastream, etc.