Content Writer (Night Shift)

Fleekbiz.com

Office

Karachi, Pakistan

Full Time

We are seeking a creative Content Writer to join our Markerting team. The ideal candidate should be a versatile storyteller with a passion for building brands through compelling content. He will be responsible for strategizing, developing, and executing a wide range of content across our digital platforms, including our website, blogs, email marketing campaigns, social media channels, and PR efforts. This role requires a strong understanding of content strategy, SEO, and the ability to produce high-quality, engaging copy and scripts.

Content Strategy & Creation:

Revamp a Brand Content Strategy, which should reflect on all our digital channels.

Content Marketing:

Creating and sharing valuable, relevant content to attract and engage a target audience.
Develop, manage, and execute a monthly content calendar for all brand channels, including the website, blog, and social media.
Write and edit engaging website content, blog posts, and articles that align with brand voice and marketing objectives.
Craft compelling social media captions, video scripts (for short-form and long-form content), and email copy.

Social Media & Video:

Ideate and create content for social media platforms (e.g., Instagram, YouTube, LinkedIn), including posts, stories, and video scripts.
Stay up-to-date with social media trends, local culture, and PR moments to inform content strategy.

SEO & PR Writing:

Apply SEO best practices to all written content to improve search engine rankings.
Write press releases, pitches, and other PR materials to secure media coverage and build brand awareness.

Performance & Optimization:

Monitor and analyze content performance using analytics tools to identify trends and opportunities for improvement.
Optimize content strategy based on performance data to increase reach, engagement, and conversions.
Track and report on key performance indicators (KPIs) to demonstrate the impact of content efforts.

Engagement Rate on Social Media:

High engagement across platforms (likes, shares, comments, saves).
Performance bench marked against previous campaigns and industry standards.

AI Marketing:

Utilizing artificial intelligence to personalize marketing messages, automate tasks, and optimize the content of different types of marketing campaigns.

Performance Review & Optimization:

Regular use of analytics and performance data to optimize content strategy.
Demonstrable improvement in content performance (reach, engagement, shares).

Requirements

Proven experience as a Content Writer, Copywriter, or similar role.
A strong portfolio of published content, including website copy, blog posts, and social media examples.
Exceptional writing, editing, and proofreading skills with a keen eye for detail.
Solid understanding of SEO principles and content marketing best practices.
Experience with social media platforms and content management systems.
Ability to work independently and manage multiple projects with tight deadlines.
Excellent communication and collaboration skills.
Experience with video production and on-camera presenting. (Optional but a plus)

Benefits

What We Offer:

Market Competitive salary
Door to Door Transportation for Female staff
Monetary benefits include Eid Bonuses, Performance Bonuses, EOBI Pension plan, Paid leave compensation.
Medical benefits: Family healthcare Including maternity, Family OPD reimbursable, Maternal/Paternal leaves.
In-house recreational facilities: Outdoor sports area, Billiards & Foosball table, Xbox & Media Room, Gym facility.

Other Information:

Shift: Night

Timings: 10:00 pm to 7:00 am
Location: PECHS Block 06, Shahrah e Faisal, Karachi.
Days: Monday to Friday

Employment Type: Fulltime