Digital Marketing Specialist, ANZ

Digital Marketing Specialist, ANZSydneyFull-timeIntelligent manufacturing / Industrial Internet / Industrial automationResponsibilitiesKey Accountabilities - Set up and manage digital marketing activities, like managing paid channels, optimising for performance, SEO/SEM, and providing analysis and reports, on multiple channels. - Support major promotions and product launches from digital marketing perspective. - Manage and update website contents. And create landing pages for marketing campaigns. - Develop and excute EDM campaigns. - Manage CRM systems for different brands. - Weekly WIP and monthly report on digital marketing performance and optimisation. - Day-to-day digital marketing administration support. - Continually exploring new opportunities for digital marketing.QualificationsQualification - Bachelor degree or above in Digital Marketing or similar - At least 2 years of experience in a digital marketing role - Solid knowledge about digital marketing funnel strategies - Solid knowledge about Search Engine Optimisation (SEO) - Solid knowledge and skills on Google Ad, Google Analytics, Tag Manager, and Search Console - Strong skills on EDM platform (Mailchimp etc.) - Extensive knowledge and experience in website and Shopify site maintenance - Have successful track records developing and executing product digital marketing plans - Strong project management skills and analytical and problem solving abilities - Work experience in consumer electronics oApply