Social Media Manager
Anker Innovations.com
Office
Seattle、Shenzhen
Full Time
Social Media ManagerSeattle、ShenzhenFull-timeInternet / Electronics / GamesResponsibilitiesResponsibilities:
- Develop and implement a comprehensive social media strategy focused on short-form video content and community engagement to increase brand awareness and online presence.
- Manage and oversee the creation of engaging and innovative short-form video content for platforms such as TikTok, Instagram Reels, and YouTube Shorts.
- Monitor trends in social media tools, applications, channels, design, and strategy to leverage new opportunities for the brand.
- Engage with the online community, respond to comments, and foster a positive community environment.
- Collaborate with the marketing team to integrate social media with all marketing campaigns.
- Analyze and report on the performance of social media activities, providing insights and recommendations for improvement.
- Coordinate with influencers and content creators to produce collaborative content and campaigns.
- Stay up-to-date with changes in all social platforms, ensuring maximum effectiveness.
- Facilitate scaling brand and company awareness through various social media channels.
- Work with other departments to develop social media timelines that coincide with new product releases, ad campaigns, and other brand messages.QualificationsQualifications:
- Proven work experience as a Social Media Manager or similar role with a focus on short-form video content and community management.
- Excellent knowledge of TikTok (or Douyin), Instagram, YouTube, and other social media best practices.
- Data-driven, with a tool-oriented mindset, actively embracing AIGC.
- Experience with visual communication principles and video editing.
- Familiarity with web design and publishing.
- Strong copywriting and communication skills.
- Bachelor's degree in Marketing or a related field, with overseas study or work experienceApply
